Why use the snake bitting its tail as a logo? We discuss the symbolism of the snake. We touch on archetypes, Greek gods, demi-gods, and healing.

How People see the world is really governed by what is in their shadow. Often, people will unconsciously "project" their shadow material on the world around them. There can be good and bad in the shadow. Recent flames and blames in internet forums about Adam Curry, podcasting celeb, say more about the writer than about Adam...